Financial Inclusion

Financial Inclusion

The Housing and Development Bank has been a pioneer to implement the notion of financial inclusion since 1999. This took place by activating the "National Savings Project" to help obtain an apartment for the future in cooperation with the Ministries of Housing and Education, aiming to enhance savings and economic awareness, revive the culture of savings among school students, and train them to deal with banks at different age levels till they reach the age of 21.

Following the instructions of the Central Bank, HD Bank was one of the earliest commercial banks to participate in backing financial inclusion, keeping pace with technological development in technological banking services, developing and facilitating communication between its customers, transforming into a digital society, and spreading the culture of non-cash payment.

HD Bank's strategy to help expand financial inclusion relied on several pillars, the most important of which are:
  • 1- Participating in financial inclusion activities and holding exhibitions during the periods of the events throughout the country to be present in a large number among the different segments of society to present and explain the banking services provided by the bank to all segments of society, especially those in remote areas such as villages and Upper Egypt.
  • 2- Spreading financial education by presenting scientific material on the importance of saving and how to do it. This was carried out in a simple way to address children and youth in 2019.
  • 3- Holding numerous seminars on the importance of financial inclusion and introducing banking services in universities, such as:
    • Faculty of Applied Arts, Helwan University.
    • Faculty of Commerce, Damanhour University.
  • 4- Introducing HDB Meeza Cards as part of the efforts exerted to support financial inclusion and the transformation towards a digital society.
  • 5- Allowing to open bank accounts for free, without any expenses or administrative fees, or a minimum account balance either, during the events’ periods.
  • 6- Providing young men and women with their own customized products, such as:
    • Children and Youth Saving Account.
    • Masreia Account for women.
  • 7- Expanding the electronic services and products, including:
    • e-wallet
    • Internet banking
    • Launching 100 automated teller machines (ATMs) as part of the Central Bank’s initiative in various parts of the Republic This resulted in enhancing financial inclusion, reducing cash trading, and shifting to a cashless society.
  • 8- Dedicating the Gesr El-Suez branch to the hearing and speech impaired to facilitate opening accounts for them.

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